Top 5 WordPress Trends To Keep an Eye On In 2018

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Did you know that there are more than 1.2 billion websites on the web and WordPress power 27 percent of those? That is how popular WordPress really is. According to the statistics, WordPress is the most popular content management system and fastest growing web publishing software in the world with 58.55 percent market share, which is more than Drupal and Joomla combined.

Even some of the top sites on the web such as Microsoft, Sony, CNN, TechCrunch, TED, and UPS use WordPress as their preferred content management system. In order to get the best out of WordPress, you need to be fully aware of latest tools, trends, and techniques. With 2017 drawing to a close, we look into the crystal ball and predict future WordPress trends that will dominate in 2018.

Popularity of Video Headers Will Grow

Video headers have been around for quite some time now but they will make their presence felt across WordPress websites. When you are online, you can not touch the product or get a real feel of it, video headers allow you to fill in that gap. More importantly, it helps you to instantly grab the attention of your website visitors, which is why more and more businesses are using video headers on their WordPress sites. Make sure that you choose a theme that allows you to place the video header in there.

VR Ready Themes Will Be The Next Big Thing

“Virtual reality is a technology that could actually allow you to connect on a real human level, soul-to-soul, regardless of where you are in the world.”—Chris Milk

Virtual Reality is the hottest technology trend right now. With a plethora of affordable VR headset available in the market and maturing VR technology, don’t be surprised to see WordPress themes that are ready to take full advantage of virtual reality to deliver an immersive website experience to users. In the future, we will be browsing the web through VR devices and you need a VR ready website for that. The good news is that WordPress is already supporting VR images and videos on its platform. WordPress developers can easily integrate VR videos and images with the help of plugins.

The Focus Will Shift To Mobile

With a number of mobile internet users surpassing desktop internet users, mobile will be the new king of devices, which will slowly but surely overcome all other contenders for its throne including desktops, laptops, and even tablets. Consumer usage preference has changed significantly in past couple of decades. Whether it is web browsing, online shopping, and communicating on social media, we all use our smartphone as our daily driver to accomplish all these tasks.

Having a responsive website and mobile-first strategy is not an option anymore. In fact, it should be on top of your priorities. With Google pushing mobile-friendly websites up its search engine rankings, WordPress developers have already started using Bootstrap to create mobile ready and responsive themes for their WordPress websites.

WordPress Will Become The Preferred Choice For Ecommerce

Magneto and Open Cart have been dominating the ecommerce market for quite some time now. This is about to change as WordPress has taken this issue seriously and has launched a dedicated platform called Woo Commerce.

WooCommerce takes the hassle out of ecommerce website development and makes it easy to establish your ecommerce store in no time. The popularity of WooCommerce is steadily growing and more and more ecommerce developers are using it to create websites. Come 2018, we will see WooCommerce rise to the top of the tree and become the preferred choice as the platform for ecommerce website development.

Security Will Be The Top Priority

Whether it is WordPress themes or plugins, all poses a security risk. In wake of such circumstances, how can you keep your WordPress website safe? The answer lies in encryption. It is time to ditch HTTP and switch to HTTPS and SSL, which is encrypted and more secure. Just like best task management tools, which let you control access, your WordPress website should implement two-factor authentication to manage access and set directory permissions carefully to stay safe.

Conclusion

As the web development industry goes through the evolution process in 2018, we will see its reflection on web publishing and content management platforms such as WordPress. Whether it is VR-ready themes, video headers or mobile-friendly websites, they will certainly transform the WordPress industry. Are you ready for the latest trends in WordPress? Which WordPress trend will make the biggest impact in 2018? Share your answers with us in the comments section below.

Anwer’s unique blend of passion & expertise makes him one of the most highly pursued Digital Marketing evangelists across the globe. Currently deployed in TaskQue – task management software. Anwer specializes in search engine marketing, influential blogging, managerial business tips and digital marketing.

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